Technology example

I just had a thought.  Everything is crazy right now with the economy being like it is, but I just realized something about perspective from my work.  

I am now tasked with SEO for our site.  SEO is Search Engine Optimization and is the process of making your page rank well in search engines like Google.  The idea is the rank well for a phrase you expect someone to search on such as “discount tour tickets“.  I just looked at the site and they are trying to rank for everything under the sun instead of aiming for Key West Discount Tickets or New York Tour Discount or Cheap Tours in Washington DC.

When you focus on the specific then you get better results.  If we focus on one specific thing with God we can get better results than a generic “I’ll try to be a better person.”